Absolutely, and we're getting there faster than one might think. Precisely because in our private lives, i.e., in the B2C sector, we have long been operating in ecosystems. We shop in online market places, rent cars from mobility providers, work in a networked environment of computers and mobile devices, and navigate our lives with all kinds of apps. By the way, this is true for multiple generations, not just Gen Z. They, however, expect the same in their work and business environments. And because they are the customers and entrepreneurs of tomorrow, B2B will change dramatically over the next decade.
At a time when new technologies and business models are rapidly entering the market, complexity increases. Interconnected solutions will allow us to realize our full potential in creating customer value. By supplementing our portfolio through strategic partnerships, we become more adaptable to customer needs. This is why, at Körber, we invest in ecosystems.